παράφᾰσις · paraphasis — LSJ
address, encouragement, consolation, ἀγαθὴ δὲ παραίφασίς ἐστιν ἑταίρου Il. 11.793 ; παραίφασιν εὗρεν ἐρώτων a way of calming them, APl. 16.373.3.
allurement, persuasion, in the cestus of Aphrodite, πάρφασις, ἥ τʼ ἔκλεψε νόον πύκα περ φρονεόντων Il. 14.217 ; deceitful speaking, ἐχθρὰ πάρφασις Pi. N. 8.32.